Digital Marketing Account Manager

Sagar Sethi

19/11/2025

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You want a role where clients value your guidance.
You want a team that supports delivery.
You want clarity, structure, and a place to grow.

This is the role.

As an Account Manager at Xugar, you will manage a portfolio of SEO and Paid Ads clients. You will lead communication, guide performance discussions, and coordinate with PMs and specialists to ensure smooth delivery. You will be responsible for retention, client satisfaction, and commercial outcomes across your accounts.

Your Role

Build strong relationships across your client portfolio.
Run structured meetings focused on performance, priorities, and next actions.
Provide proactive updates and set clear expectations.
Translate data and trends into meaningful insights for clients.
Coordinate with PMs, SEO specialists, Paid Ads specialists, and content teams.
Oversee onboarding and ensure clients start with clarity.
Identify growth opportunities and present them confidently.
Resolve issues early and maintain a high standard of communication.

What You Will Work With

A delivery team that handles task execution.
Specialists who support you with performance insights.
Clear processes that simplify client management.
Leadership that values transparency and teamwork.

What You Bring

Experience managing SEO or Paid Ads accounts.
Strong communication and expectation management skills.
Ability to interpret performance data across SEO, Paid Ads, and GA4.
Comfort working with multiple internal teams.
A proactive mindset focused on outcomes.
Ability to manage escalations and reset client expectations.
Confidence leading client discussions and strategy sessions.

What Success Looks Like

Clients who feel supported, informed, and aligned.
Smooth onboarding with clear expectations.
Projects delivered on time through collaboration with PMs.
Consistent communication rhythm across your portfolio.
Strong retention and minimal escalations.
Relevant upsell and cross-sell opportunities shared at the right time.

If you want a role where you can lead accounts, influence outcomes, and grow with a team that supports you, this is your next step.

About the Author

Sagar Sethi

Sagar Sethi is a digital marketing entrepreneur and strategist based in Melbourne, Australia, and the founder of Xugar, a full-service digital marketing agency. With over a decade of experience, he helps businesses achieve scalable growth through data-driven SEO, paid media, and integrated digital strategies.

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Known for his results-focused approach, Sagar combines strategic thinking with hands-on execution to deliver measurable business outcomes. He is also the host of The Xweet Spot podcast and an active mentor, supporting startups and initiatives that create meaningful impact.

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