We create high performing ads campaigns that aim to outperform your competitors.
Our campaigns are driven by data, aimed to grow your business and get the maximum RO!
We work closely with you to understand your industry, your needs and goals, and your vision for your business, achieving results that make a real impact on your bottom line.
We’ve opened up our system to give you full access to the facts and figures. Log in and see how your campaign is tracking in real-time, with just a few clicks.
Work with some of Australia’s leading digital marketers, design specialists and content writers to give yourself an edge over the competition.
166% INCREASE
IN LOCAL LEADS
112% INCREASE
IN UNIQUE DAILY VISITORS
225% INCREASE
IN PAGE 1 KEYWORDS
$1M REVENUE
IN THE FIRST 12 MONTHS OF THE CAMPAIGN
+111% REVENUE
GROWTH
We’re a ‘one-stop’ shop for all your ads campaigns
If you’ve ever worked with a PPC Agency or tried to run an ad campaign, you know how daunting it can be. With customisation options for every feature, understanding how to set up a new campaign, let alone run one, can be a real chore.
While a great campaign can get you the results you’re looking for, and put you above the competition, actually setting up a campaign that works can be a monumental task. It can be easy to get lost in the system and set up a campaign that wastes your time and money. That’s where we come in. Our PPC agency team in Melbourne can plan create and optimise a Google Ads campaign that will shoot your business to the top of the charts.
Many of our clients have achieved incredible results. Check out the facts and figures and see for yourself!
With a comprehensive SEO strategy, we helped this building inspections company get more organic traffic, increasing their online visibility.
With a local SEO campaign we set this Chiropractic Clinic on track for success, delivering steady growth over 6 months with no sign of slowing down.
Small budget? No problem! We propelled Let’s Go Family Day Care’s ad campaign to success in the first month with niche keyword targeting and tailored ad copy.
Xugar is powered by our clients and driven by their success. Here’s what they have to say about our services!
Kingston Funerals
Great experience with xugars approach and professionalism. Very excited with their enthusiasm in helping us improve our business. We have found the whole team helpful in every way and love the way the xugar team explain what they are doing in layman's terms. Look forward to the future.
Carolina Vera
Excellent team! Dorian, Amshu and Aaron always available to fix any issue or concern, they know their stuff! They helped me to Improving ranking, traffic & Sales! We keep improving weekly, keep the good work! SEO & Google ads service highly recommend!
Mawien Ariik
A great company that keeps to their promise and commitment. Thank you Xugar for your professionalism and seamless experience in dealing with you. | would recommend you to family and friends.
Geoff Gravenall
We've been using Xugar for our SEO work for a number of years now. Dorian and the team have been fantastic. Dorian’s attention to detail and understanding of our business is first class. Always a pleasure dealing with the team at Xugar.
Allie Liz
We have been working with Xugar for a few months now with our SEO and google ads services and we are extremely happy with what they provide. The whole team are very professional and responsive. Not only they response to our requests in a timely manner, they always go above and beyond to make sure we are looked after.
Noah Maia
I 100% recommend Xugar. They take care of our website and SEO and | couldn't be more happy with the results. The team is always very professional, supportive, organised and quick. We've been with Xugar for almost 2 years, and will continue for many more..
Shantee Sig
Excellent service from the team! We started off with Adwords and now after 6 months our SEO brings in 10 times more than the Adwords campaign at a fraction of the cost!
Onur Camurbuken
Can't recommend the crew at Xugar enough. They have helped our business grow online immensely with special thanks to Dorian as he is very knowledgeable and thorough with his approach and execution of his work. Highly advise anybody looking for online growth to deal with the team at Xugar.
Thomas Kennedy
We get consistent flow of new leads and enquiries every day. | started working with Xugar 6 months ago. After the 3 months we started seeing some traction. | highly recommend them because | have seen how it has changed my business.Much appreciated!
Pizza Farro
Amazing company to work with!! The Xugar team has made great effort to provide a high-quality service!! They are very professional and responsive. It is a real pleasure working with them. We can only recommend them!
Olivia Moller
All the team at Xugar have gone beyond my expectations. They each make it their duty to have a full understanding of your business. Jimmy's content knowledge was amazing. Dorian is a great project manager. Best change I've made.
Geoff Gravenall
We've been using Xugar for our SEO work for a number of years now. Dorian and the team have been fantastic. Dorian’s attention to detail and understanding of our business is first class. Always a pleasure dealing with the team at Xugar.
Nicholas Tama
They really put actual time and effort to get the results. Xugar is a classy business with a huge bang for your buck. They are definitely not like other companies who will just sign me up on a cheap price but later on I never got any ROI.
Lyn B
Got the team at Xugar to help me with an Adwords campaign for my beauty salon. Dorian was extremely informative and precise in setting it up and always keep us posted on the project progress. I’m happy with the result and have seen great ROI from it! Thanks again!
Tailored for your business
Choose one of our advertising strategies and get it tailored to meet your needs. Google advertising is a powerful tool if used correctly, and getting the best results requires the best strategies. Combine Google advertising with SEO or a social media campaign to focus on rank boosting or brand awareness. Or for best results, use remarketing and manipulate exposure to drive traffic. We’ll smash the boundaries of what you thought was possible with online advertising. Select the best PPC agency in Melbourne. Call us today!
Offering a wide selection of built-in tools, BigCommerce is a popular online shopping platform as an all-in-one ecommerce website platform. Xugar can design and develop your BigCommerce site, ensuring all integrations work together as seamlessly as possible for ease of use for you and your customers. Learn more
With regular updates, cloud support, native B2B and B2C tools, content management systems and global tax, currency and language support, Magento is a feature rich eCommerce platform used by businesses around the globe. Learn more
As one of the most prominent players in the e-commerce game, Shopify is a popular choice for an eComm platform. It has over 1 million stores globally. If you think Shopify is a good platform for your online store, speak with our team at Xugar; we’re highly experienced with this ecommerce platform. Learn more
WordPress is the most used content management system in the world. WooCommerce is WordPress’s eCommerce plugin allowing retail businesses to add an online shop to their website. Xugar’s e-commerce team are well-versed in all things WordPress, including WooCommerce. Learn more
Remarketing is a huge part of modern advertising, and crucial for brand awareness. It’s a second chance to advertise, and one of the best ways to get value for your advertising money. Learn more
Target the right customers directly on their favorite sites and grab attention with highly targeted Google Display Advertising. With options for keyword, niche, topic, interest targeting and more. Learn more
Target browsing consumers directly with Google Shopping Ads that show off your product and prestige. Get Shopping ads for your Ecommerce store and blow away your competition. Learn more
The most widely used, & the most powerful option for search engine advertising. Get a custom keyword search targeted campaign and put your brand right at the center of the action. Learn more
Remarketing is a huge part of modern advertising, and crucial for brand awareness. It’s a second chance to advertise, and one of the best ways to get value for your advertising money. Learn more
Target the right customers directly on their favorite sites and grab attention with highly targeted Google Display Advertising. With options for keyword, niche, topic, interest targeting and more. Learn more
Target browsing consumers directly with Google Shopping Ads that show off your product and prestige. Get Shopping ads for your Ecommerce store and blow away your competition. Learn more
The most widely used, & the most powerful option for search engine advertising. Get a custom keyword search targeted campaign and put your brand right at the center of the action. Learn more
A Successful pay per click advertising campaign requires a strategic insight to your business goals. We’re a data-oriented Google Ads Agency & believe our success runs parallel to your’s.
Everything we do is driven by data with a focus on conversions. Every business is unique and so is our approach. Instead of using a cookie cutter approach to create a paid ads campaign, we create bespoke, data driven campaigns that are set out the perform from day 1. Whether you need to increase your sales online on a eCommerce store or generate leads & phone calls, a well-structured PPC campaign can help you achieve your business goals.
Campaigns that are run with results in mind let you target the things that matter. Optimized for lead generation, sales, brand awareness and more. Monitor your ads in real time and see every data point, including clicks, pageviews and conversion rates. We fine tune your ads on the fly, changing settings for keywords, targeting, ad type and more over the course of your campaign. Get the best possible strategy and reach more of the right customers.
Google Ads work on a bidding system, meaning you only pay as much as you’re willing to for a click. Our tried and tested bidding strategy gets you only quality leads, at the best prices for your campaign.
You get the final say when it comes to cost. Raise your budget, lower your bid price and start and stop campaigns at any time. Take control of your leads online, and let us handle the conversions.
If you’re interested in real results such & as sales, calls, and conversions, we’re the right company for you. We don’t believe in jargon and vanity metrics such as position & impressions. PPC campaigns require data-driven, strategic approach. The ads need to align with your business & goals both short & long term.
We create effective ads campaign, improve conversions on your landing pages and follow an iterative process that keeps improving. SEM or Search Engine Marketing can provide excellent short-term results. If used properly, SEM campaigns can deliver high growth!
If you’re ready to take your digital marketing to the next level or ready to scale your PPC campaign, get in touch with one of our experts today!
Got questions? We’ve got the answers. Here are the most common questions our clients ask us. Hungry for more? Shoot us a message today and we’ll be able to help you out!
Pay Per Click (PPC) advertising is a form of online advertising where advertisers pay to have their ads displayed on a publisher’s website. Advertisers only pay when their ad is clicked on by a user, which is where the PPC comes from. If you’re running PPC ads, you’re paying every time someone clicks your ad.
Advantages:
1. You can get traffic to your site quickly
2. If your ads aren’t getting clicks, you don’t pay anything
3. PPC is flexible and you can change your budget at any time
4. You can target specific demographics with PPC ads
5. You can track the performance of your PPC campaigns easily
Disadvantages:
1. PPC can be expensive, depending on your industry and keywords
2. Your ads might not be shown at all if you don’t bid enough
3. You need to constantly monitor your PPC campaigns to make sure they’re performing well
The biggest mistake you can make with PPC is putting together a great ad with no follow-up. If people are clicking your ad, you’re being charged for each click. And if those clicks are going to a broken landing page or not being followed up on, all you’re doing is burning money. While $2 a click might not seem like a huge amount, when you’re seeing 200-500 clicks a day it can add up quickly!
Other common mistakes include:
1. Not bidding enough on keywords
2. Not targeting specific demographics
3. Not monitoring campaigns regularly
4. Not changing their budget as needed
5. Not using negative keywords
When set up correctly PPC ads are 100% worth it. They are a fantastic way to drive targeted traffic to your website and generate leads and sales.
PPC ads can be very expensive, but they don’t have to be. You can start with a small budget and increase it as you see results. And if you’re smart about your keyword targeting, you can get a lot of bang for your buck.
They’re incredibly easy to test when you know how, so you can quickly optimise and generate better results consistently. In the best possible scenario, you can achieve huge returns on your investment in just a few weeks!
Yes, display advertising is a form of PPC advertising. With display ads, you pay to have your ad displayed on websites, apps, and other platforms. The price you pay is based on either the number of times your ad is shown ( impressions) or the number of clicks it receives.
Google PPC advertising is a form of PPC advertising that allows you to place ads on Google’s search results pages and and its partner websites. Google Ads is the most popular form of Google PPC advertising, letting you put your ads at the top of the search engine results page right above other websites. It makes your ads look natural, ensuring users can find them easily while not immediately tuning out to your advertising.
CPC stands for Cost Per Click, and it’s the amount you pay every time someone clicks on your ad. The CPC can vary depending on the competitiveness of your keywords/industry, your location, and other factors.
Most websites online support PPC ads, especially through the Google Display Network. Most people place display ads in search engines directly, as these results are often the most relevant to the user. Social media platforms, such as Facebook and LinkedIn, also support PPC ads.
PPC advertising is a form of online marketing in which advertisers display ads on websites and pay the website owner each time their ad is clicked. This allows businesses to reach potential customers who are already interested in what they have to offer, in the moment and at the best time to advertise to them.
It works by targeting specific keywords and terms being searched by people at specific times. When the term is searched, the ad is displayed at the top (ideally with an offer!) to take advantage of the user’s intent. Used properly it’s one of the most powerful tools to make sales online fast.
PPC advertising costs can vary depending on a number of factors, including the competitiveness of the keywords you’re bidding on, the size of your ad budget, and the effectiveness of your ad campaign. You set the terms yourself, meaning you can pay as much or as little as you want. Of course, this will affect how effective your ads are and how many people see them, but you will be able to stick within a budget.
Google Ads are a type of PPC advertising. PPC stands for pay-per-click, meaning you only pay when someone clicks on your ad. Google Ads are the most popular form of PPC advertising, but there are other platforms you can use as well, such as Bing Ads and Facebook Ads.
