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First thing first, we cut out the fluff and jargon. We focus on YOUR business goals. The team here uses a data driven approach to curate strategies that align with your vision and needs. Ultimately, we care about ROI & arm your business with measurable results.

Then we start with strategy. This is where we research the market, your competitors and look at your business goals. Essentially, this is when we want to define what success means for you. Then we look at the current gaps on your website and content. After this we get on to selecting the right keywords for your campaign. Our SEO Experts will only select the keywords that have a substantial search volume, are of the right intent & align with your business goals. There is nothing worse than spending money on keywords that won't work even if you rank well.

While our SEO techies are doing what they do best, you account manager will move the teams focus towards On Page SEO. There are over 200 factors that contribute towards Search Engine crawlers ranking your website above your competitors for your target keywords. It is a competitive score. The more factors you tick off, the better the results get. Partnering with the right SEO agency will help you boost your conversions. 

While there is a lot involved in the above two areas of your campaign, we cannot disregard the importance of Off Page SEO. Our SEO strategy includes building backlinks from relevant & authoritative websites. We hate spam, link building software and other dodgy tactics. Stay clear of cowboys selling you backlinks with empty promises; instead, team up with a trusted SEO agency that delivers real results!

We're Featured On

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And these are just naming a handful!

OUR SEO
METHODOLOGY

Our proprietary SEO framework RAM gives our SEO agency the edge over other run-of-the-mill SEO agencies in Melbourne.

Starting with research, we assess not only your competitors but also 33 significant data sets to lay a strong foundation for your SEO strategy. This helps us understand your current digital foot-print, your presence online and key metric like rankings VS conversions and traffic vs sales. This phase helps us define 'what success means for your business'.   

Our goal is to make you the dominating player in your niche. Throughout your campaign, our SEO experts will focus on the experience, expertise, authority & trustworthiness of your backlinks and your site's content.

Having a robust website means we can move on to scaling the campaign & maximising ROI. Using our SEO methodology, you will be able to leverage data, research, and competitor analysis to scale what works, dominate your niche, and maximise ROI.

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GET YOUR SEO MASTERPLAN

Our SEO Services

We offer SEO solutions including eCommerce SEO, local SEO, enterprise SEO, content marketing and much more. Explore them below.

SMALL BUSINESS  SEO

Dominate 
your local 
market

SEO traffic can get you an excellent conversion rate and return on investment. For your local business, people must find you for the correct phrases. Partner with our Melbourne SEO agency to dominate your local area.

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SEO ANALYTICS

Measure what
 really matters
 for your business

Our SEO experts are great at decoding complex data. Trends, algorithmic updates, backlinks, EEAT, YMYL and the list goes on. We provide real-time reports. No more waiting a month to know what’s happening with your campaign.

These reports help you get a 360° view of your organic SEO. Our team extracts data from numerous reputable third-party platforms such as Lighthouse, Search Console & Majestic to name a few.

All are available in the palm of your hand in real-time.

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SEARCH AND KEYWORD INTENT

Leverage 
search 
patterns

Leverage search patterns

Everyone searches the internet for different reasons. Research intent & Commercial intent are just two of many reasons. Our SEO technicians go to the heart of the search intent so you can present your best content when it matters the most.

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BACKLINKS AND INBOUND LINKS

Create a
 robust backlink
 profile

Off page SEO is not about building hundreds of backlinks. The sites that link to you must be of high quality, high authority and relevance. As a top Melbourne SEO agency, we help you acquire such links to help you boost your rankings and results.

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CORPORATE SEO

Enterprise SEO Strategy

Get results that match your enterprise

Our SEO agency in Melbourne has worked with some of the biggest names in Australia such as ANZ Bank and The University of Melbourne to name a few. We know what our clients want from an agency who specialises in SEO and what works for large websites to get real measurable results.

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TECHNICAL SEO

Utilise insights from a strategic audit

We perform a comprehensive on-page and off-page SEO audit on your website to uncover issues and hidden opportunities. Whether you have an in house SEO agency or need a second opinion on your SEO campaign, our audit will help you discover the real status of your online presence.

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GET YOUR SEO STRATEGY PACK

Our custom SEO strategies have helped hundreds of businesses generate millions in sales. As a full-service SEO agency, we have the latest tools to help your business grow!

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OUR SEO RESULTS

COMMON QUESTIONS

Our custom SEO strategies have helped hundreds of businesses generate millions in sales. With the expertise of our SEO agency, you’ll get tried and tested strategies that enhance your website performance and drive organic traffic.

SEO costs can range from $500 to several thousand dollars per month, depending on factors like the scope of work, industry competitiveness, and specific goals. Investing in a tailored strategy designed by a trusted SEO agency ensures you get the best results for your budget.

Since 2017, Xugar has built a steady reputation as an SEO Agency in Melbourne, refining its strategies to deliver excellent results and stay ahead of the industry trends.

Partnering with an SEO agency like Xugar provides access to specialised expertise, advanced tools, and strategic planning. Our team stays updated with the latest SEO trends and algorithm changes to ensure your website remains competitive. We offer a comprehensive approach, covering technical optimisation, content creation, and link building. This holistic strategy drives better performance and higher ROI compared to in-house efforts. By outsourcing SEO, you can focus on core business activities while experts enhance your online presence. Our detailed reporting and analytics help you understand the impact of our efforts and the growth trajectory of your website.

Yes, SEO is a great investment as it improves your website's visibility, driving organic traffic and increasing sales over time. It offers a high return on investment by building a strong online presence and brand credibility.

Local SEO optimises your online presence to attract more business from local searches. It helps businesses appear in search results and Google Maps, driving foot traffic and local leads by targeting local keywords and optimising online profiles.

An SEO audit is a detailed analysis of your website's current state, identifying strengths and areas for improvement. It's crucial for optimising performance, fixing issues, and improving search engine rankings. Hiring an SEO agency will simplify the audit process and get the results you need.

Yes, Xugar is an SEO agency with extensive experience working with businesses across various industries. We tailor our strategies to meet the unique challenges and opportunities within each sector.

SEO typically takes 3 to 6 months to show significant results. Initial improvements may be seen within a few weeks as technical issues are resolved.

Xugar offers on-page SEO, off-page SEO, technical SEO, local SEO, and eCommerce SEO. Each type focuses on different aspects of optimisation to meet specific business needs.

Technical SEO involves optimising your website's backend structure to improve performance and meet search engine requirements. It's important for ensuring your site is easily crawled and indexed by search engines.

Keyword research involves finding terms potential customers use when searching online. An SEO agency uses tools to analyse search volume and competition to select the best keywords for targeting.

Backlink building means getting links from other websites to yours. Working with an SEO Agency helps you get quality links that act like "votes of confidence," boosting your site's authority and improving its ranking in search results.

STILL UNSURE? 
LET’S TALK AND WALK YOU THROUGH IT.

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Sagar Sethi
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