Xugar is a boutique SEO company in Melbourne. We work closely with our clients to understand where they are at and what their goals are. We then identify what their competitors are doing online and do one better. We deliver results and work with ethics.
We are very transparent with what we do and ensure you understand the scope of works from the start. We focus on setting the expectations right and stick to them.
When it comes to measuring natural search campaigns and results, we like to focus on the things that matter. We measure all of our work as closely as possibly against your tangible business goals we set at the start. We don’t take rankings as a core metric for measuring our work. There are several reasons why we do this. The main one is that your rankings do not always translate into business growth. You can be on the first page of Google for a keyword or phrase, but not be making money from this. We work with you to find out what works for your business and focus on that channel to create campaigns that give you realistic ROI every month.